Survey Results: Rural people are optimistic about their towns’ future

Survey Results: Rural people are optimistic about their towns’ future

This is my favorite finding from our latest Survey of Rural Challenges: rural people are optimistic about the future of their community. In fact, they were twice as likely to say they were optimistic than negative about their community’s future! Over 300 rural people answered the question, Do you think your community will be better…

How Marieta, Sue and Julie are feeding their communities

How Marieta, Sue and Julie are feeding their communities

Your friends and fellow newsletter readers Sue, Julie and Marieta shared how they’re getting more food to the people having the hardest time affording it right now. We told you about Julie Kent, the librarian from Erie, Kansas. In 2020 the library shared seeds and plants and support. Here’s her latest update: We continue to…

Why won’t people come to our entrepreneur training??

If you set up entrepreneur training, you want to reach as many potential entrepreneurs as you can. When only a handful sign up and even fewer show up and some drop out before the end, it’s discouraging.  It’s just possible that some of the problem is in how the training is delivered. For formal training events like conferences, there are certain accessibility…

You probably haven’t thought of this local business benefit

I’ve been thinking lately how many large challenges we face as a society that come down to not thinking from other people’s perspectives. Our communities could use more empathy. Doing business with each other can help us build empathy.  Selling something requires us to think about other people. We have to think about what other people…

7th Annual SMTULSA® Social Business Conference Equips Local Business People for Social Media Marketing Success

SMTULSA Conference brings together a select group of people to discuss social media marketing strategy, email marketing, SEO, and other techniques to help business people rise above the noise and make a mark that will give their business longevity. TULSA, OK (PRWEB) FEBRUARY 22, 2017 “There has never been a better time to be a…

Absolut vodka goes local through partner distillers

Absolut vodka goes local through partner distillers

Pernod Ricard, owner of Absolut vodka, is building a terrific connection following Small Town Rule 7: Build Your Local Connections. They are working with local distilling entrepreneurs worldwide on a project called Our/Vodka. Each will be called by the local city name, like Our/Austin or Our/Melbourne. The local partner will open micro-distilleries that will produce vodka following a set…

Piggly Wiggly is proud of being local “since forever”

Regional supermarket chain Piggly Wiggly is proudly proclaiming their localness as a selling point. This is exactly how to do Rule 7: Be Local.  “At Piggly Wiggly Carolina Company, we know what it means to be ‘local.’ Our founder, Joe Newton, had a vision when he started this grocery store chain in 1947 — to buy local,…